Affiliate Marketing: How to…

Creating Deep Links with Images on Awin: A Step-by-Step Guide

Creating deep links with images on Awin is a straightforward process. Here’s a step-by-step guide:

1. Log in to the Awin UI: Start by logging into your account on the Awin User Interface (UI)¹.
2. Navigate to the Toolbox: From the main navigation menu, select Toolbox > Link Builder¹.
3. Select the Advertiser: From the Advertiser dropdown menu, choose one of the following options¹:
   • Joined: Create a link for an advertiser whose programme you are a part of¹.
   • Not Joined: Create a link for an advertiser whose programme you are not a part of¹.
4. Enter the Destination URL: Type or paste the web address for the advertiser web page you want to link to¹.
5. Configure Click Parameters (Optional): To configure additional, optional click references for your link, do the following¹:
   • From the Click Parameters dropdown menu, select any you want to include¹.
   • For each selection, a corresponding text field appears¹.
   • In each text field, provide the appropriate details¹.
   • To remove an entry you’ve made, click the trash can icon¹.
6. Generate the Deep Link: Click Generate Link. A URL version of the deep link appears in the Your Deep Link section¹.
7. Copy the Link: Click Copy Link to copy the URL version of the link¹.
8. Shorten the Link (Optional): To shorten the link, click Shorten Link. The system automatically generates a short link, provided by Tiddly¹.
9. Use the HTML Version of the Link: To use the HTML version of the link¹:
   • Select the HTML tab¹.
   • In the Link Text field, provide the text that you want to be visible to the reader¹.
   • For Open New Window, choose whether you want the deep link, when clicked, to load in a new browser window¹.
   • To shorten the link, click Shorten Link. The system automatically generates a short link, using Tiddly¹.
   • To copy the HTML code, click Copy Link¹.

Tools Available on the Awin UI

Awin provides a suite of tools to help you create and manage your affiliate links effectively¹. These include:

• Link Builder: This tool simplifies the process of creating affiliate links in the Awin UI¹.
• MyAwin: Awin’s browser extension for Google Chrome to easily create and add affiliate links².
• Convert-a-Link: This tool automatically converts your website links (for advertisers that are also on the Awin platform) into affiliate tracking links².

Remember, creating deep links to specific product pages can increase your click-to-sale conversion ratio as you are delivering your customers closer to the point of conversion³. Happy linking!